Our credibility is the only asset we have. These are the rules we hold ourselves to.
Sourcing
Claims of fact are linked to a primary source. Where evidence is contested, we say so rather than picking the tidier answer.
Independence
Sponsored content is labelled at the top of the page. Advertisers never see articles before publication and never influence conclusions.
Corrections
Substantive errors are corrected with a dated note at the foot of the article.